A new study showed that not everyone would be wary of living in a haunted home. Realtor.com® recently released the results of its Haunted Housing Report, which ran on realtor.com® from Sept. 25 to Oct. 1 and explored consumer sentiments around their perceptions of “haunted” real estate. Survey results from nearly 1,400 respondents reveal consumer thresholds for purchasing haunted houses for sale, past experiences with spooky homes, popular “warning signs” of a haunted home, expected discounts when buying “perceived” haunted houses for sale and intolerable scary occurrences.
“Survey data reveals that while the majority of consumers are open to purchasing a haunted home, many buyers conduct their own research on a home’s history to be aware of any weird incidences,” says Alison Schwartz, VP of corporate communications for Move. “Data also finds that while some respondents are willing to purchase a haunted home at a discounted price, many say levitating objects, ghost sightings and seeing objects move from one place to another would deter them from purchasing a home.”
Sentiment regarding a haunted home purchase:
• 26 percent of respondents indicated that they would consider purchasing a haunted house for sale;
• 36 percent shared that they might consider a haunted home purchase;
• 38 percent revealed that they would not consider a haunted home purchase.
Consumer experiences with haunted real estate:
• 51 percent of respondents heard about someone else’s haunted home experience;
• 35 percent of respondents lived in a home they suspected to be haunted;
• 25 percent have researched a home’s history to find out any eerie past incidents.
Most popular “warning signs” a home could be haunted:
• 61 percent of respondents thought a cemetery on the property may be an indication;
• 50 percent shared that homes over 100 years old could be haunted;
• 45 percent thought quick transitions in owners might be a sign;
• 45 percent believe that an unexplainable low price on the home is alarming;
• 43 percent felt that homes in close proximity to a battlefield may be haunted.
Of the respondents that would consider purchasing a haunted home, many indicated that they expected discounts for haunted real estate:
• 12 percent reported that they would pay full market value or over for a haunted house for sale;
• 34 percent shared that they would purchase a haunted home if it was discounted 1 to 30 percent;
• 22 percent indicated that they would purchase a haunted home if it was discounted 31 to 50 percent;
• 19 percent revealed that they would purchase a haunted home if it was discounted 51 percent or more.
For the respondents that would contemplate purchasing a haunted home, the following spooky occurrences would stop them from buying a home:
• 75 percent would be scared off by levitating objects from purchasing a home;
• 63 percent would be deterred by objects being moved from where they were placed;
• 63 percent would be dissuaded by ghost sightings;
• 61 percent would be discouraged by supernatural sensations;
• 61 percent would be scared off by flickering lights/appliances;
• 60 percent would pass on a home with strange noises (footsteps, doors slamming);
• 34 percent would be deterred by warm or cold spots.
Of “curse,” disclosure laws vary state by state, so if buyers have concerns with purchasing homes that might be considered haunted, the buyers must advise the agents representing them and should conduct their own investigation to determine whether they have a friendly ghost or a scary spook, as well as “who they’re gonna call… ”
For more information, visit www.realtor.com.